Real content

It’s been a busy week and I’m exhausted. I’m taking tomorrow off and going to take advantage of the nice fall weather and get a round of golf in, and then just relax in the afternoon and unwind.

My first two days this week were basically back to back calls the entire days. I spent most of the day and night yesterday working on various marketing and content, and I have most of the day today blocked off to finish those projects. It’s been a refreshing change of pace the last couple of days.

In this world of AI we have unprecedented amount of content being published through social media, blogs, newsletters, etc. There is so much slop out there that it’s nauseating. Checking my LinkedIn this morning and I wanted to gouge my eyes out with the shit I was reading.

There’s never been more demand for high quality real content. AI is a great editor and thought partner, but I have forced myself to write (type) everything manually. Imperfection is a feature, not a bug. Readers nowadays can sense the difference within the first couple of sentences.